Materials testing laboratory · Faridabad, Haryana
Shivam Test House
Shivam Test House is a materials testing laboratory in Faridabad. Nothing was broken — the Google Business Profile existed and the phone worked. It simply did not say what buyers were typing. Six weeks of structured local search work, with no advertising running at all, changed what the listing was found for.
3 → 35+ Calls from Google per month
~50 → 800+ Profile views per month
15+ Map Pack keywords commercial terms
~0 → 60+ Direction requests per month
₹0 Ad spend
What we built
- Category selection rebuilt around what buyers actually search for, not what the business calls itself internally
- Complete service list, so the profile could match commercial queries term for term
- Review generation process the lab could keep running without us
- Profile language matched to buyer phrasing — "material testing Faridabad" rather than internal terminology
Where this work reached
Shivam Test House operates from Faridabad, Haryana. The engagement served Faridabad, Delhi NCR.
Services on this engagement
| Service | Where it applied |
|---|---|
| Local SEO | Shivam Test House, Faridabad, Haryana |
| Google Business Profile optimisation | Shivam Test House, Faridabad, Haryana |
| Review generation | Shivam Test House, Faridabad, Haryana |